Skills to evaluate against your experience
These are the highest-rated skills in our O*NET selection for marketing managers. Importance uses O*NET’s 1–5 scale; it is not an ATS score or a checklist every employer requires. Include a skill only when you can demonstrate it.
| Skill | Importance / 5 |
|---|---|
| Active Listening | 4.12 |
| Speaking | 4 |
| Reading Comprehension | 3.88 |
| Critical Thinking | 3.88 |
| Active Learning | 3.88 |
| Monitoring | 3.88 |
| Persuasion | 3.88 |
| Complex Problem Solving | 3.88 |
| Judgment and Decision Making | 3.88 |
| Systems Evaluation | 3.88 |
| Social Perceptiveness | 3.75 |
| Coordination | 3.75 |
Software examples associated with this occupation
Use the actual posting to select relevant tools. Familiarity varies by employer and specialization.
- Atlassian JIRA
- Microsoft Excel
- Microsoft Office software
- Microsoft PowerPoint
- Salesforce software
- Structured query language SQL
- Adobe Acrobat
- Adobe After Effects
- Adobe Creative Cloud software
- Adobe Illustrator
- Adobe InDesign
- Adobe Photoshop
Free worksheet · no account needed
Turn your experience into a resume bullet
Choose a task you have actually done. Add your own action, context and result; the worksheet assembles your words without inventing experience.
Your answers stay in this page’s memory. They are not sent to Applyace or saved when you leave. Download your work to keep it.
Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.
Your draft
Your draft will appear here as you add your own evidence.
Complete all three fields, then review your wording for accuracy. Leaving fields blank never generates fictional achievements.
Review before using your bullet
Check that it explains your own contribution, connects to the target posting and uses facts you can support. Remove confidential details. If you lack paid experience, a relevant project, internship or volunteer example can provide evidence; label that context accurately.
Ready to plan your search?
Start with marketing managers as your target. You can change your role in the quiz and tell us your location and work preferences.